Marketing & media for community banks
Be seen. Be heard. Be remembered.
Neck Up helps community banks connect marketing strategy with the creative work that brings it to life. Plan a campaign, strengthen your brand, or bring a project from first idea through final production.
Need ongoing support? We can work alongside your team or provide hands-on marketing and media services for a defined project. We also serve other businesses that need practical creative support.
One connected marketing effort
What do you need to move forward?
Choose the support that fits your bank’s goals, team, and campaign. We can connect the pieces or focus on the one that needs attention now.
01 / DIRECTION
Marketing strategy & campaigns
Clarify the audience, message, channels, and work required to put a campaign into market.
02 / CONTENT
Copy & social media
Plan and create the words and social content that explain what makes your bank useful to the people it serves.
03 / DESIGN
Brand & graphic design
Give campaigns a clear, consistent visual voice across digital, print, and community touchpoints.
04 / PRODUCTION
Video, audio & radio
Shape a story, produce the assets, and prepare creative for the channels where it will run.
05 / DELIVERY
Email, digital & print
Build the materials needed to carry a campaign from the screen to the mailbox or the branch.
06 / LEARNING
Marketing measurement
Review response and campaign signals so the next decision is informed by what the work actually shows.
How we work
From brief to finished piece.
A good campaign starts with a decision: whom are we trying to reach, what do they need to understand, and what action should follow?
Neck Up brings marketing planning, writing, design, and production together so the finished work stays connected to that purpose.
Agree on the audience, objective, message, and scope.
Develop the copy, design, and media the campaign requires.
Prepare assets for the right channels and review what happens next.
Selected marketing and media work
Proof is in the work.
Explore video, copy, and creative direction produced for community banks and other businesses. These examples show the range of the work; they are not claims about campaign results.
Video and audio
Stories built for the screen and sound.
Six selections from the current Neck Up Marketing & Media portfolio.
Inside Wisconsin Podcast
Podcast production
Drone Footage
Aerial video
NorthStar Recruitment
Recruitment video
Production Reel
Production reel
Premier Community Bank
Community bank video
Graphics Sample
Motion graphics
Copy and creative direction
Ideas made visible.
Eight pieces from the existing portfolio. Open any image to see the full sample.
Start a conversation
What does your next campaign need to accomplish?
Tell us what you are working toward. We can help shape the plan and create the pieces to put it to work.
Neck Up marketing and production services were previously known as My Marketing Director.
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